Engineering Change, One Ad at a Time
Imagine this: In the middle of a billion-dollar televised spectacle of sporting violence, sandwiched between beer ads and gyrating plastic cheerleaders, surrounded by the latest Madison Avenue pleas for flavored taco shells and montages of young, hip people using that one new e-reader that everyone likes so much, 120 seconds of hope emerged.
Here is that hope.
It comes in the form of this Rube Goldberg-inspired ad for Goldie Blox, a series of building toys aimed at smashing the blinding pink wall put up around young girls and their toys. Maybe we should change it to Ruby Goldberg after this? Because they just owned it.
Here’s the deal: I don’t have to tell you how amazing this toy is (although I have before) or how great this video is (because that will be obvious when you watch it). What you need to do is go vote for this ad to be featured during the next Super Bowl!!!! Yes. Go vote. Go now, and go every day. The whole world has a chance to see this.
The power is literally in your hands. Use them to build some little girl’s future. Then who knows what she might build?
Honest slogans http://enpundit.com/famous-brand-logos-recreated-honest-slogans/
Ultra minimalist logos
An experiment to re-design famous logos in an ultra minimalist style. I’m personally digging the google one.
Water Rock by Sony
Creative Agency : Mori + Drill
The riverhead area in Kumamoto, Kyushu is renowned for its high quality of pure natural water. We created a music video kind of a TV Commercial by syncing the footage of the dancing water with the original sound of water, filmed and recorded around the area. The music is a widely known piece called Pachelbel’s Canon. The message at the last slide reads as follows.
Howl - the app http://www.thehowlapp.com/
Wow, the voice over is as cool as your dad at a disco.
For Johnnie Walker it isn’t just bad just really really sad.
Slip and Slide LAUNCH RAMP!
Watch the behind the scenes in the link below to find out how to be in our next vid!