There’s a palpable anxiety hanging over Europe as much of the continent prepares for upcoming E.U. parliamentary elections. Far-right, Euroskeptic parties are surging in polls and may capture a significant number of seats. The crisis in Ukraine has exposed, in some people’s minds, the geopolitical feebleness of the bloc. And concerns about unemployment and the health of national economies remain entrenched.
So maybe the bureaucrats in the Danish parliament’s E.U. Information Center can be forgiven for producing one of the more bizarre “get out the vote” videos ever made, in a bid to get more young people thinking about what’s at stake in Brussels. The Voteman cartoon, released yesterday and summarily withdrawn today, depicts a mustachioed, muscular, leather-clad protagonist bashing and beheading his way through an apathetic voting public. It also opens with a pretty raunchy, gratuitous animated porn scene and then segues to Voteman emerging from his island lair, riding two dolphins. (You can watch the video here, but consider yourself warned: It is definitely NSFW.)
You see, as Voteman learned earlier in life, the European Union runs policy on everything from agricultural subsidies to how much cinnamon should be in your buns. If you don’t get why that’s important, young voter, well, Voteman will rip your head off or slap you around anyway.
"A high turnout is important, so you use every method you can," said Morgens Lykketoft, the speaker of Parliament, as the video went viral. But he would later backtrack: "Many people whose opinions I deeply respect have perceived the cartoon from the E.U. Information Center as far more serious and offensive than it was intended — and believe it talks down to young people," he said after Parliament pulled the video from its YouTube and Facebook accounts.
Denmark’s turnout in 2009 E.U. elections neared 60 percent, much higher than the European average. If 2014 participation tops that, one wonders whether the Danes have Voteman to thank.
#SocialSwipe Great interactive donation billboard. Well executed.
The #SocialSwipe places a dual screen billboard at the centre of the equation, through the middle runs a credit card swipe reader, which instantly turns credit card donation swipes into synced video on the screens. It’s a cool way to get people to engage, to donate $2 to help people in need.
Such a clever idea and all you need to do is sharing. I did my part now do yours to raise money for the dogs. #ColensoBBDONZ
YouTube Ads Rewind 2013 (by YouTube Advertisers) #advertising
The most-shared ads of 2013.
The ultimate phone snap?
This October, lay your boobs on stuff and Instagram a pic to encourage more women to mam where it matters most: the doctor’s office. #mamming
Water Rock by Sony
Creative Agency : Mori + Drill
The riverhead area in Kumamoto, Kyushu is renowned for its high quality of pure natural water. We created a music video kind of a TV Commercial by syncing the footage of the dancing water with the original sound of water, filmed and recorded around the area. The music is a widely known piece called Pachelbel’s Canon. The message at the last slide reads as follows.
Howl - the app http://www.thehowlapp.com/